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Master Certificate in Innovation & Entrepreneurship
Individuals who hold a master’s degree in a management related field (e.g., MBA, MSEM,
etc.), or who have a bachelor's degree and management experience, can earn a Master’s Certificate in Innovation &
Entrepreneurship.Upon completion of a
three-course sequence of graduate management courses, individuals are awarded
the master certificate.
Required Courses
MG-704 Technical Entrepreneurship – This
course is designed to introduce students to the process of creating a new,
technically-based venture within an existing business or as a new company. The
focus will be to provide participants with the knowledge and practical
insights, opportunities and challenges associated with transforming a business
idea into reality. The course will utilize case analysis, discussion, guest
speakers, and business planning to reinforce course content.
MG-745 Strategic Technology Development -
This course considers the challenges and opportunities involving the
philosophy of research, product development and business strategy. It attempts
to provide a better understanding of the process of technological innovation
and the need to identify and deal with managerial challenges. Practical
consideration also is given to such areas as project management, technical
planning, budgeting and other aspects of managing an organization's technical
infrastructure. This course will also examine the types, models and essence of
change in organizations.
Elective Courses (choose ONE)
MG-733 Technical Sales and Management -
This course emphasizes trade and industrial selling, but also deals with retail
and direct-to-customer sales, including the selling of services. It involves
the student in the sales process, product application consulting, as well as
the legal, social, ethical and personal responsibilities of the sales
professional.
MG-770 New Product Management - This course is designed to develop a thorough understanding of the new product development process. The major stages of the process are ideation, concept, evaluation, commercialization, and on-going product management.
MG-772 Global Design, Test and Styling -
Students learn to manage conceptual and commercial aspects of their products to
ensure that product features are based on customers’ needs. This course
emphasizes the need to accurately define products, features and configuration
options based on specific customer and market requirements. Knowledge and
skills needed to bridge the gap between marketing requirements and engineering
design are key outcomes.
*All course prerequisites must be satisfied prior to enrollment.More information
about the Master’s Certificates is available from the graduate program director.
Contact Information:
Dr. Bruce Thompson, Program Director MSEM, MSNP, MSXP
thompson@msoe.edu / 414-277-7279
Dr. Steven Bialek, Department Chair, Rader School of Business
bialek@msoe.edu / 414-277-7279